Previously, an Instagram filter was the name for a layer of color added to a photo. With the evolution of Instagram, the appearance of Instagram stories and augmented reality, the term instagram filter now refers to an augmented reality experience. This experience starts from Instagram. When you publish a filter on an Instagram brand account, the filter is accessible by everyone and for an unlimited period. It is also possible to choose a start date and an end date.
Filtre Experience, your agency for creating personalized and tailor-made filters. Request a quote within the hour.

Augmented reality and virtual reality are often confused.
First, virtual reality transports us to another world thanks in particular to a virtual reality headset like the Oculus Quest. In VR we are totally isolated from the real world. However, with augmented reality, we bring elements outside our reality via our smartphones and Instagram filters in particular. The future of augmented reality has a bright future ahead of us! Everyday use of AR glasses is imminent. Facebook and Apple are preparing their AR glasses! A big change is coming to augmented reality in 2021 according to Facebook Spark AR . Filter Experience, helps and directs you for a new Social Media campaign.

Soon, with the appearance of augmented reality glasses by Facebook, an upheaval in our way of life awaits us. According to Facebook, the race is on and Apple will also launch theirs. The challenge is to succeed in bringing together all the electronic components in a bezel model that is barely larger than a normal pair. Also, the weight should be non-binding. For example, we can easily imagine how much more practical two-wheeled navigation will be with a pair of glasses telling us directly which street to take. The use cases are endless.

Several choices are available to you: filters oriented social networks, a web page oriented speed and simplicity or a performance oriented application.
First, if you want a quick and easy experience to reach as many users as possible, then an Instagram filter is the perfect choice.
Secondly, however, it is possible not to depend on social network applications such as Instagram, Facebook, Snapchat or TikTok. Indeed, you can publish an augmented reality experience on a web page. In fact, libraries such as AR.js or 8thwall allow us to do this.
Third, if you want a more complete experience and whose time spent by a user exceeds one minute, then an AR application made for example on Unity with AR Foundation will better suit your needs. This type of application requires more time and resources. However, the results are often much more realistic for World Tracking. Pokemon Go was one of the first augmented reality apps known to the general public. Filtre Experience supports you in creating your filters, web experience and AR app. Contact us for an immediate quote.

The price of an Instagram filter will obviously depend on its complexity, the number of 2D or 3D elements to be created for the filter as well as the complexity of the interactions. Thus, the price can vary from a simple filter at €900 up to €10,000 for the most ambitious campaigns such as Fanta or Puma.

Filter Experience is an Instagram Filter Agency that create, publish and maintain your AR filters on Instagram.

Check-out our Instagram Filters Pricing page for more infos.

Our Instagram Filter Agency is world renowned. We’re the first AR Studio featurer on Lenslist, one of the biggest actor n Social AR. By choosing Filter Experience as your Instagram, we’re taking care of everything for you. From the creation to the publishing and the statistics. 

Filter Experience is one of the best TikTok filter agency. By providing a 360 service about Augmented Reality, they can provide you the creation of any complex games. Their pricing includes everything frpn the creation of all the assets until the publishing and even the maintenance. The TikTok Filter Agency is a turnkey solution for your AR Social Media Marketing Campain.

In today’s digital world, augmented reality (AR) filters on social media are an exciting way for brands to connect with audiences. Platforms like Instagram, TikTok, and Snapchat make it easy to create and share AR experiences that bring marketing campaigns to life.

When used strategically, AR filters allow brands to engage with key demographics where they are already active on social media. By partnering with influencers in your niche, you can encourage audiences to try out branded AR filters and share their experiences using relevant hashtags. This helps increase your brand’s visibility and social media presence.

An effective AR filter gives users a fun way to interact with your brand. It should be on-theme with your overall marketing strategy and messaging. Clever, branded AR filters have the potential to go viral on social media, expanding your reach beyond just your existing followers.

So don’t miss out on the AR trend – give your audience something creative to connect with on social media. Augmented reality filters are an innovative way to capture attention, and convey what makes your brand special.